Geladene Gäste im Garten von DuBois et fils

Celebrating watch enthusiasts

The year 2012 is and will remain something special in the history books of DuBois et fils: Back then we pressed the start button on the first crowdfunding in the watch industry. A risk with (positive) consequences!

On that beautiful late summer evening of August 22nd 2022, we took a look back on the first years together with our supporters, co-owners and interested guests. As befits an anniversary, we summarized what has driven us in recent years and of course also reported on current watches and projects.

Growing shareholder base at Switzerland's oldest watch factory

Exactly 10 years ago we started our crowd investment, which not only brought us new shareholders, but also the basis for our work. Today we are richer in experience and see our watches on wrists across the world. The DuBois et fils base is made up of more than 1,000 shareholders in over 30 countries worldwide.

Further articles

An evening dedicated to tradition, craftsmanship, and shared values

Immerse yourself in an evening that combines tradition, fine craftsmanship and shared values – together with Gübelin at DuBois et fils.

Read more

DuBois et fils Advent Calendar 2025

We have prizes worth over CHF 30,000 waiting for you. Watches, movements, leather accessories and attractive vouchers are hidden in the DuBois et fils Advent calendar. From 1st December, we will open a door every day. You have the chance to win an attractive prize every day. Enter now and win!

Read more

Thomas Steinemann in an interview with Fuchsartig

In this interview, Carsten Zeiske talks to Thomas Steinemann about entrepreneurial courage, celebrity NFT diaries and the connection between old clockworks and NFTs (non-fungible tokens).

Read more